Background
Many years ago I worked at the Leagas Delaney ad agency in Covent Garden. At the time the LD group was rapidly expanding and needed to move to bigger offices up the road.
Brief
Design a moving card.
Solution
Photo of kitchen sink with copyline 'we're moving everything to St. Martin's Lane... etc.'
Result
I'm fairly sure it served its purpose.
As a student I was fortunate to be taught by the great Bob Gill. In one of his projects we had to phone in our design solutions - clearly illustrated the superiority of ideas over style. It was a lesson that stayed with me throughout my time spent slaving away in various design and ad agencies. And it leads to a creative showcase using words, not pictures (well, maybe a couple).
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